Wottagirl Digital Market Entry
Transforming an Offline Brand into a Strong Online-First Presence
Digital
Creative Strategy
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The Challenge
Wottagirl had strong offline visibility but little to no digital presence. As the brand prepared to expand into D2C and online marketplaces, the challenge was to establish a cohesive digital identity, build awareness across key platforms, and create consistent brand visibility across every digital touchpoint.
The Approach
We built a digital-first creative ecosystem focused on platform-native storytelling, scalable content production, and unified brand expression. Creative assets were developed specifically for Meta, YouTube and marketplaces ensuring the brand showed up consistently, confidently, and at scale across the entire digital funnel.
The Results
Significant growth in digital awareness, strong platform visibility across Meta, YouTube, Amazon, and Flipkart, and a clear digital footprint that positioned Wottagirl as a recognizable and active online brand.
The Challenge
The Results
The Approach
Wottagirl had strong offline visibility but little to no digital presence. As the brand prepared to expand into D2C and online marketplaces, the challenge was to establish a cohesive digital identity, build awareness across key platforms, and create consistent brand visibility across every digital touchpoint.
Significant growth in digital awareness, strong platform visibility across Meta, YouTube, Amazon, and Flipkart, and a clear digital footprint that positioned Wottagirl as a recognizable and active online brand.
We built a digital-first creative ecosystem focused on platform-native storytelling, scalable content production, and unified brand expression. Creative assets were developed specifically for Meta, YouTube and marketplaces ensuring the brand showed up consistently, confidently, and at scale across the entire digital funnel.